How to Promote Your Next Corporate Event Online

Some corporate events are mandatory — everyone who isn’t sick or on vacation will be there. The rest, obviously, are optional. You might think that promoting events is only necessary for the second group…and you’d be wrong. Promotion doesn’t have […]

How to Plan an Office Party on a Budget

Corporate events are one thing — generally speaking, a bigwig hires a professional to get those off the ground — but what if you’re ‘just’ a department manager or office head trying to get your people to come together for […]

How to Plan a Team-Building Event

It doesn’t matter what size your company is — if you have more than a few people working together, there’s an opportunity to be found in changing pace with a team-building event. Re-energize your group, build relationships across departments or […]

Crafting the Ultimate Event Entrance

As we mentioned a couple of weeks ago, as an event designer, one of your prime opportunities to really create an emotional impact on your attendees is as they arrive at and enter your event venue. The best event entrances […]

Event Planning and Execution as Warfare

When you study works like Sun Tzu’s The Art of War, you learn about the divide between strategy (the overarching plan that guides the war effort) and tactics (the small-scale decisions that win or lose individual battles). To put it […]

Improving the ROI of Your Events

As the process of conceiving an event starts, no matter what kind of event it is, there’s a simple step any event planner can take to amp up the RoI of that event, no matter how that return is defined. […]

The Breeds of Event Planner (and Why it Matters)

Event planners — when you hear the title, you probably think of a well-heeled type-A woman in a dazzling pantsuit with a clipboard and a smile that could kill the common cold at 15 paces. But the fact is that […]

The Trends that Intersect Event Design’s

There’s one maxim that always holds true in the world of any kind of design: change is the only thing that stays the same. When it comes to creating the perfect event, whether you’re talking about a corporate team-building seminar […]

How to Set Up a Proper Event Table

When you look at event photos, there’s one thing that they all have in common: incredible tables! If you don’t have a professional event planner handy, setting up a perfect event table can look like an insurmountable task — but […]

Maximum Impact, Minimum Cost: Minimalist Party Designs

Oftentimes when you see photos of amazing scenes posted by businesses like Display Group — and we admit, we’re definitely guilty of this from time to time — they’re just dripping with design. Rich color, dozens-to-hundreds of lights in up-, […]